ABOUT 1% FOR THE PLANET
1% for the Planet is a global organization that connects dollars and doers to accelerate smart environmental giving. Through our business and individual memberships, 1% for the Planet inspires people to support environmental organizations through annual membership and everyday actions. We advise on giving strategies, we certify donations and we amplify the impact of the network.
Started in 2002 by Yvon Chouinard, founder of Patagonia, and Craig Mathews, founder of Blue Ribbon Flies, our members have given more than $225 million to environmental nonprofits to date. Today, 1% for the Planet is a network of more than 2,000 business members, a new and expanding core of individual members and thousands of nonprofit partners.
We are passionate about looking after our environment, especially our oceans. We teamed up with 1% for the Planet because we care deeply about all ecosystems. Each year we focus on a different local or global nonprofit who is preserving nature and donate 1% of our annual revenue to them. Through your purchase, not only are you supporting local and organic farms, but also causing a positive change to happen within our planet.